To many, Magento is the world’s most flexible e-commerce platform. Magento has an extended community, enhanced accessibility features, and Omni-channel experiences that make it a favourite to many in the e-commerce industry.

Customized Magento store can drastically improve the value of your brand and boost your conversation rate. On the other hand, if you’re not familiar with the basics of developing Magento, it can negatively affect your e-store sales.

Therefore, to successfully launch your Magento site, you need to have several parameters in place. Here is a comprehensive pre-launch checklist;

SSL Certificate

An SSL is a form of security that handles sensitive information, for example, your customers name, contact details, addresses and credit card information. An SSL certificate is crucial for every website that sells goods and services since it ensures that any information that’s put on the website remains private and secure.

Placeholder Images

A placeholder image is an image that’s displayed when a product that you sell on your store doesn’t have its own image. Magento has its default placeholder images but you can upload your own by going to system >configuration>catalogue>image placeholders.

Base URLs

Be sure to update the Base ULRs, which are stored in the Magento database table. You can access them by going to System>configuration>web. These URLs need to e updated just once you decide to move your site. If left un-updated, all the URLs on the website will refer back to the staging site.

Admin URL

For security reasons, you need to change the URL of your administration page. To do this, go to system>configuration>advanced>admin>admin base URL. To ensure the highest protection of your e-commerce store, be sure to select a strong password and username that cannot be guesses by someone else.

Contact Information

Be sure to clearly display your store’s contact information. To set up your email, you can go to system>config>general >store info>

You can test to ensure that your contact info such as your email, is working properly. And, make sure that your payment gateways are enabled to go live.


The other things that you need to ensure are all set before you launch your ecommerce store are the php configuration, database and file backup, module licenses, payment gateway, Google sitemap, Google analytics,  shipping methods, error page design, enabling caching, maintenance flag file, setting up inventory, and preparing HTML head and including your favicon.

Categories: Blog